One stock count, not two.
Running a shop and an online store side by side usually means stock gets out of step. Something sells at the counter, the website still shows it in stock, and an online customer buys an item you no longer have. Connecting the online store with your point of sale, whether that’s Square, Shopify POS or another system, means a sale in either place updates the same count.
Product details are worth sorting at the same time. Clear photos, sizes and variants make the store easier to use and save you answering the same questions by email.
Getting orders out the door.
Click and collect suits many regional shops, because customers can order at night and pick up the next day without paying postage. The order could notify staff, and the customer could get a message when it’s ready.
For orders that ship, shipping rules can be set by weight, postcode or order value, and labels could be printed from the order rather than typed out. Customer accounts with simple reordering help people who buy the same things regularly.
Orders and payments could also flow through to Xero or MYOB, so your bookkeeping isn’t a separate job at the end of the month.