Simple website
One to three pages for a new or small business that mainly needs to be found and contacted.
Pricing
Website and software prices.
Starting prices for common website, online store and care work, so you know roughly where a project sits before you ask. Your written quote confirms the exact scope and price.
Where to start
Four common starting points.
Pick the closest one to jump to the full details. They're a guide to this page, not separate packages.
Business website
Five to twelve pages, with room for separate service and location pages, and two forms from the eight-page package.
Online store
A manageable range of simple products with checkout, payments and shipping set up.
Custom system or app
Job tracking, bookings, customer portals or a phone app, priced on the actual features.
I'm not registered for GST, so no GST is added to these prices. The price shown is the total you pay. Prices are in Australian dollars and cover my design and build work. Domains, hosting you pay for directly, software subscriptions and other third-party fees are separate.
Websites
Website packages.
Each package covers a defined number of standard pages using content you supply. Copywriting, extra features and integrations are quoted on top. For what drives the price, read what a website costs in Victoria.
Simple One-Pager
from $790
- One short responsive page with up to five sections
- One enquiry form
- Fundamental search metadata
- One consolidated revision round
Not included: self-editing CMS (quoted on request), copywriting, domain registration and ongoing hosting.
Custom Landing Page
from $1,050
- One custom conversion-focused landing page with up to eight sections
- Supplied content with light editing
- Two revision rounds
Not included: self-editing CMS (quoted on request), domain registration and ongoing hosting.
Starter Website
from $1,290
- Up to three standard pages
- One enquiry form
- Responsive layouts and search metadata basics
- Supplied content and up to two revision rounds
Not included: self-editing CMS (quoted on request), extensive copywriting, domain registration and ongoing hosting.
Business Website
from $1,550
- Up to five standard pages
- One contact form
- Responsive layouts and on-page search foundations
- Two revision rounds and basic handover
Not included: self-editing CMS (quoted on request), extensive copywriting, domain registration and ongoing hosting.
Growing Business
from $2,290
- Up to eight standard pages
- Two forms or call-to-action types
- Conversion planning and two revision rounds
Not included: self-editing CMS (quoted on request), extensive copywriting, domain registration and ongoing hosting.
Established Business
from $2,790
- Up to ten standard pages
- Service and location architecture
- Metadata and structured-data basics
- Two revision rounds
Not included: self-editing CMS (quoted on request), extensive copywriting, domain registration and ongoing hosting.
Larger Business Website
from $3,290
- Up to twelve standard pages
- Deeper content organisation and multiple service pages
- Two revision rounds
Not included: self-editing CMS (quoted on request), extensive copywriting, domain registration and ongoing hosting.
Save 15% on a website or online store. If you're happy for me to show your finished site as an example of my work, I'll take 15% off the build price. How the showcase offer works
Online stores
Online store packages.
For businesses selling a manageable range of simple products. Larger catalogues, product variants and complex shipping are scoped individually.
Starter Online Store
from $3,490
- Standard theme-based cart and checkout
- Up to ten simple products
- One payment gateway
- Standard shipping setup and up to five content pages
Not included: platform subscription and payment processor fees, complex tax, shipping or inventory rules.
Growing Online Store
from $4,990
- Up to forty simple products
- Standard collections, payment and shipping setup
Not included: platform subscription and payment processor fees, complex tax, shipping or inventory rules.
Hosting & care
Care plans after launch.
Optional monthly plans. You can also manage hosting yourself, in which case there's no monthly fee from me. Backups aren't included in any plan; if you need them, I'll quote them separately.
Self-Managed
No monthly fee
- Customer owns hosting and domain and pays third parties directly
Launch Hosting & Oversight
$29 / month
- Deployment coordination and basic checks where supported
Managed Care
$69 / month
- Core checks and up to fifteen minutes of minor monthly content changes
Ongoing Care
$149 / month
- Priority scheduling, standard checks and up to forty-five minutes of minor monthly changes
More about hosting and care · What website maintenance costs
Apps & custom software
Quoted individually.
Apps, custom business systems and automation vary too much for a sensible package price.
The cost depends on the features, users, data, security, integrations, testing and support involved. Tell me what the system needs to do and I'll prepare a written scope and quote. A first release can often be kept small and built on later. The guide to what custom software costs explains what drives the price.
Start a projectCommon extras
- Additional Standard Page $190
- Additional Service-Area Page $150
- Lightly Edited Website Copy $140 / page
- Original Website Copywriting $250 / page
- Simple Supplied-Image Gallery $190
- Additional Simple Form $120
- Link or Embed Existing Booking Service $180
- Configure Standard Booking Service $490
- Google Business Profile Setup $220
- Search Foundations Setup $490
- One-Channel Ads Setup $390
- Logo Essentials $420
- Brand Identity $890
- Local SEO Lite $490 / month
- One-Channel Ads Care $690 / month
- Social Posting Starter $349 / month
Advertising budgets are paid directly to the platform and aren't included.
Plan the investment
What affects the price?
The most useful starting point is what your business needs the project to do. These four areas help turn an idea into a scope that can be quoted.
Pages and content
A few service pages need a different scope from a large catalogue. Existing copy, photography and brand assets also affect how much preparation is needed.
What customers can do
Bookings, payments, accounts and online ordering introduce workflows that need to be designed, connected and tested.
Existing systems and data
Moving content or records, connecting software and keeping an existing service running can add work beyond the visible screens.
Support after launch
Hosting, licences, updates, backups and content changes need their own allowances. Ask which costs are recurring and which are optional.
Compare with confidence
Look beyond the headline price.
A useful proposal makes it clear what you receive, what you need to supply and what happens after launch.
Use the checklist when comparing options, including proposals from other providers.
Read the website quote checklistQuestions for any proposal
- Which pages, features and integrations are included?
- Who supplies content and approves the design?
- What testing, handover and access are included?
- Who owns the domain, accounts and deliverables?
- Which fees recur, and is GST included or added?
- How are changes and ongoing support agreed?
For my own quotes: no GST is added, because I’m not registered for GST.
Before you enquire
Common project questions.
Clear answers to help you prepare, even if this is your first website or software project.
Can I get a price before writing a technical specification?
Yes. Standard websites, online stores and care plans have published starting prices on this page. For anything else, start with the outcome you need, who will use the site or system, and one example of how it should work. The Project Builder helps organise that information. A reliable quote still needs an agreed scope; a questionnaire submission is not a fixed-price offer.
What should I prepare for a website quote?
Bring a rough page list, your existing website address if you have one, any available logo and content, and the main action visitors should take. Mention bookings, payments or connections to other software early. It is fine to mark uncertain items as “not sure”.
Can a project be built in stages?
Yes. A useful first step is to separate what the business needs at launch from what can wait. Staging can make sense when the first release works independently. Dependencies, later changes and the cost of each stage should be discussed before choosing that approach.
Are hosting and third-party subscriptions included?
No. My prices cover design and build. Domain renewals, hosting you pay for directly, software subscriptions and payment-provider fees are separate, and every proposal lists who pays each provider. Care plans start from $29 a month if you’d like me to look after hosting.
What if the requirements change?
Tell me what you’d like changed. I’ll explain how it affects the scope, price and timeline and quote the change before doing it. Nothing is added to the bill without your approval.
How long will my project take?
Small sites (one to three pages) are often ready within 1–2 weeks once your content is ready, and larger sites usually take 2–4 weeks. Online stores, apps and custom software depend on the scope, integrations and how quickly feedback comes back, so I’ll give you a timeline with the quote. If you have a real deadline, mention it in your first message.
Your next step
Start with what you know.
You can review your answers and download a summary before submitting. No technical vocabulary required.
Keep it simple.
Choose a quick enquiry in the Project Builder to describe the service you need, your main goal and how to contact you.
Start a short enquiryWork through the details.
A detailed brief adds questions about existing systems, features, budget, timing and priorities.
Build a detailed briefHave something in mind?
Start a project Tell me what you need built.
It can be a simple website or something quite specific to your business. Start with the basics and I'll help work out the details.
Prefer to talk first? Call 0487 606 727 or email [email protected].